WALKER
We developed a brand communication strategy.
We scaled a new strategy, its key visual and key message to the communication channels.
Video. Photos. Postproduction.

C R E A T I V E

P R O D U C T I O N

S T R A T E G Y

How does the brand make people happier? What is the use of Walker?
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BENEFIT

DRAMA

SCALE

TYPE

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3
4
What kind of story are we going to tell and why will it have a response?
What type of interaction is the most effective?
How does an idea scale to online and offline communication channels?

THE QUESTIONS FIRST

COMMUNICATION OF WALKER REMAINS IN MEMORY AND HAS AN IMPACT ON THE AUDIENCE.
Here's an insight for you: many people don't know how to wish. The key message and the slogan of the new strategy of Walker says: "I want more!" The benefit and mission of the brand is to teach people how to crave and be grasping.
1
BENEFIT
DRAMA
SCALE
TYPE
2
3
4
Since childhood, we've been limited by these phrases: "You want too much," "Aha, what else?", "Don't even think about it!" And our response is: "It is natural! After all, all of the accomplished goals and dreams once were just "I wish".
The most green and fresh spring advertising campaign in the fashion industry. We have totally filled communications with the sun, grass and flight.
Online: site, facebook, instagram, email
Offline: shop, packaging, POSM, OOH
Here's an insight for you: many people don't know how to wish. The key message and the slogan of the new strategy of Walker says: "I want more!" The benefit and mission of the brand is to teach people how to crave and be grasping.
1
BENEFIT
DRAMA
SCALE
TYPE
2
3
4
Since childhood, we've been limited by these phrases: "You want too much," "Aha, what else?", "Don't even think about it!" And our response is: "It is natural! After all, all of the accomplished goals and dreams once were just "I wish".
The most green and fresh spring advertising campaign in the fashion industry. We have totally filled communications with the sun, grass and flight.
Online: site, facebook, instagram, email
Offline: shop, packaging, POSM, OOH

FOR WALKER WE FOUND THE FOLLOWING ANSWERS:

SS CAMPAIGN `19
Самые травянисто-солнечные вижуалы сезона.
MAKING OF

OTHER CASES

We'll contact you as soon as possible
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